Prada is a luxury fashion house born in Italy in 1913. It started as a leather goods company and has evolved into a high-end lifestyle brand that creates premium clothing, accessories, and fragrances for both men and women. The minimalist designs, sophisticated finish, and innovative approach set it apart from others. In its beauty and fragrances range, the Maison offers everything from makeup and skincare to perfumes for men and women. The Kuwait edit features some of the iconic fragrances, such as the new Paradoxe Eau de Parfum sees Emma Watson as the face of the campaign. It marries contradictory scents for a complex and innovative perfume. Other famous creations from the brand include Prada Candy for the ladies and Luna Rossa and L’Homme Prada for the gentlemen.